Articles by Maddy Osman

Maddy Osman creates engaging content with SEO best practices for marketing thought leaders and agencies that have their hands full with clients and projects. Learn more about her process and experience on her website, www.The-Blogsmith.com and read her latest articles on Twitter: @MaddyOsman.

WordPress’ Missing Functionality (and How to Find It)

Did you know that 26% of all internet sites are run by WordPress? WordPress has established itself as a high-end system for blogging, and is now one of the most preferred content management systems for business websites. People love that WordPress is flexible, secure and that multiple plugins can be installed to provide additional functionality—without having to code useful tools from scratch. But even though many WordPress users have documented and shared their common issues with the software,...

How to Embed an Instagram Feed

One of the widely used tactics for marketers to reach out to their audience is through social media. Instagram is one such platform that helps bridge the gap between these two parties, and is growing its user base at a rapid rate. Instagram serves marketing purposes even outside of it’s own app. As the platform develops, people enjoy looking through Instagram feeds on web browsers, and developers are starting to embed company Instagram feeds directly on the websites they’re working on. Adding...

What to Expect at Your First WordCamp

You can’t quite call yourself a card-carrying member of the WordPress community if you’ve never attended a WordCamp event, at least not if there’s one near you. WordCamp events are put on all across the world in major cities. According to WordCamp.org, there are: 746 WordCamps that have happened to date 69 cities that host WordCamps 65 countries where those cities are located (with the bulk of WordCamps taking place across the United States and Europe) 6 continents represented (perhaps WordCamp...

Turn Your Website into a Conversion Machine with WordPress Plugins

There’s a goal behind every website, and a specific chain of events that must occur before each goal is accomplished. Whether you want someone to sign up for your email newsletter, or fill out a contact form, these things don’t happen without the proper triggers. Used strategically, WordPress plugins can assist with the realization of important goals. Here’s how to turn your website into a conversion machine with WordPress Plugins. Essential Grid ... Essential Grid is an all-around grid solution...

3 WordPress Site Integrations Every Client Needs

When developer websites for clients, it’s important to proactively anticipate needs, instead of waiting for things to come up after a design is underway. On a larger scale, this involves a client onboarding strategy that asks questions like: Are you targeting a B2B or B2C audience? Will your website need a blog? Will your website need any e-commerce functionality? Once you’ve answered these big questions, it’s necessary to change your focus to the smaller things that make up a complete website....

How to Setup Google AMP in WordPress

Google AMP (accelerated mobile pages) is an open source initiative supported by large tech companies and developers around the world, including Google, Twitter, Reddit and LinkedIn. The project was created with the purpose of making websites and ads load faster and more beautifully on mobile. As such, it doesn’t support the use of popups or other interstitials. Although the amount of mobile search activity is constantly increasing, interaction with the mobile web is significantly less than...
CSS

The Important Things About !important

CSS rules were made to be broken, or at least that’s the idea behind !important. !important is a CSS rule that makes it possible to override other previous styles spread across multiple style sheets. !important essentially defines something as important (imagine that!), ignoring subsequent/conflicting rules. It makes the CSS style with the !important designation the one that counts most, nullifying any others. Essentially, it gives a CSS value more weight than it otherwise would normally...

The Best Wireframing Tools for Developers

Before digging into code, it’s important to create a plan of action that all parties are satisfied with. A mockup, or wireframe, is an easy vehicle for sharing a basic design with anyone involved with design decision making for a web or app development project. When you hear the word “wireframe,” an image of eyeglasses with a metal frame might come to mind. It might seem cheesy, but a wireframe is similar to a pair of glasses in the way that it allows you to see clearly. Before you can add on a good pair...
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