Since 2010, mobile searches have seen a 400% increase and it is estimated that by 2013, there will be more mobile Internet users than desktop users. A mobile-friendly site can thus help you connect with your customers and drive conversions. Just because your website can be seen on your mobile phone does not however mean that its mobile ready. Mobile sites are designed with mobile users in mind and fit well on small screens. They are supposed to offer simple navigation capabilities and take advantage...